Plush Puppy
Plush Puppy Drop It Shampoo | Deshed Assist
Shedding season doesn't have to mean a house full of fur. Drop It is Plush Puppy's deshed-assist shampoo, built to help release loose, dead coat while it washes — so more of it comes out in the bath, not on your couch, car seat and black jeans.
It's a low-surfactant formula, which means it cleanses gently instead of stripping away the natural oils your dog's skin and coat rely on to stay healthy. Calendula oil goes to work soothing the skin underneath, so even dogs prone to irritation during a big blow-out coat change come out comfortable, not itchy. The result is a coat that's noticeably softer, easier to comb through and better behaved — with a natural, conditioned feel and improved slip that makes the whole grooming job faster.
Drop It is suitable for all coat types, but it really earns its keep during seasonal shedding, when a normal shampoo just isn't built for the job. It's cruelty-free, never tested on animals, and formulated from naturally sourced ingredients — at home, in the hydrobath, or at the salon.
Why owners reach for it: less loose coat left behind after the wash means less shedding around the house for weeks afterwards.
Why groomers rate it: the low-surfactant, calendula-soothed formula does the deshedding work without the harshness of stripping shampoos, so coat and skin condition don't pay the price.
Directions | Wet coat thoroughly. Apply shampoo and work gently through the coat, focusing on areas with excess loose hair. Follow with your preferred conditioner.
Key Benefits
- Deshed-assist formula helps release loose, dead coat during seasonal shedding
- Low-surfactant system cleanses without stripping the coat's natural oils
- Calendula oil soothes and supports healthy skin underneath
- Leaves coat noticeably softer, more manageable and easier to comb through
- Improves slip for a naturally conditioned feel post-wash
- Suitable for all coat types — ideal during seasonal coat blow-outs
- Works at home, in the hydrobath, or in the salon
- Cruelty-free and never tested on animals
- Formulated from naturally sourced ingredients
Ingredients
Water, Cetearyl Alcohol, Glycerin, Behentrimonium Methosulfate, Decyl Glucoside, Cetyl Alcohol, Stearyl Alcohol, Helianthus Annuus (Sunflower) Seed Oil, Calendula Officinalis Flower Extract, Panthenol, plus fragrance and preservatives.
Cruelty-free. Never tested on animals.
How to use
Wet your dog's coat thoroughly. Apply Drop It and work gently through the coat, focusing on areas with excess loose hair. Rinse well and follow with your preferred conditioner.
Dilution rate: 1:3 (one part shampoo to three parts water) for concentrate. Ready-to-use spray versions need no dilution.
Available in: 500ml, 1 litre
FAQs
Q: What does Drop It Shampoo do? A: It's a deshed-assist shampoo that helps release loose, dead coat while washing, so less of it ends up shedding around the house afterwards.
Q: Will Drop It Shampoo dry out my dog's skin? A: No. It uses a low-surfactant system that cleanses without stripping the coat's natural oils, and it's soothed with calendula oil to support healthy skin underneath.
Q: Is Drop It Shampoo suitable for all coat types? A: Yes, it suits all coat types and is especially useful during seasonal shedding, when dogs are blowing their coat.
Q: What's the dilution rate for Drop It Shampoo? A: 1:3 — one part shampoo to three parts water for the concentrate. Ready-to-use spray versions don't need diluting.
Q: Can I use Drop It Shampoo in a hydrobath or salon setting? A: Yes, it's suitable for home use, hydrobaths and professional salon grooming.
Q: Is Plush Puppy Drop It Shampoo cruelty-free? A: Yes, it's cruelty-free and never tested on animals.